Trust your Instincts

It all begins with an idea. We all know how life can be overwhelming through the years. As I was growing up, I believed I knew what I wanted until I saw that there is so much more in this world to conquer. After taking the time to reflect and think to myself what I really wanted, I took initiative of my life and invested in my passion.

Not many people will support you in your path, but if your being truthful to thyself then it shouldn’t matter. As Shakespeare said in his play “Be true to thyself, or thou canst be true to any other man”. Us as human beings we are so hard on ourselves that sometimes it could overcloud our judgment towards life.

Some ways are to follow your heart, mind, and body (gut instincts). We are in a world were social media plays a big role, sometimes it can be draining to the point where we feel we are not enough.  

In real life social media is all fake. People would only post on their platform what they want you to see rather than proving reality. It is better to focus on the physical existence and substantially everything will follow.

Mutual love between oneself is probably one of the strongest obstacles to overcome. ARMATTO is not just a brand, it's a symbol of expressing oneself to yourself. Taking that first step to self-love and self-care is a step closer to finding your true self.

Speak up the way you want to, and don’t dim yourself based on that small crowd. Pick yourself up and be your own cheerleader. Your learning, your thriving, you are YOU!

Be clear, be confident and don’t overthink it. The beauty of your story is that it’s going to continue to evolve.

Life is a beautiful thing; you must embrace it

Our Philosophy

Being confidently strong is the new style!

By: Yenniffer Duran